Jägermeister Rebirth Video
Jägermeister approached us with the exciting proposal to create a short video to subtly promote the drinks brand across a range of clubs in Germany. Their brief was to create a looping video using some of the key iconography associated with the brand.
We proposed to create something quite abstract, whilst simultaneously telling a story:
The idea was to visualise the intensity of a shot of Jäger, from the first drop to the cooling sensation to the taste explosion that follows and ebbs until you are ready for the next one ;-)
The modelling was kept simple for stylistic purposes, and landscapes where designed to change and shift on their journey, taking the evolutionary process from the deep to the mountainous peaks and back again!
Our very own Antar Walker was responsible for the majority of the design and build with help from Angelo Wellens.
The soundtrack was created for Hi-ReS! by our talented in house sound designer, Henrique Matias.